New Denzel Group develops BYD dealership network

New Denzel Group develops BYD dealership network

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Denzel Group develops BYD dealership network

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In Austria, the Chinese carmaker is dealing with the Denzel Group to offer its electrical cars. The very first Austrian BYD shop is set up to open this year.

(Photo: BYD)

Denzel Group is taking control of the cars and truck dealer from Chinese cars and truck producer BYD in Austria. As in Germany, sales of the 3 designs Atto 3, Tang and Han are set up to start in the 4th quarter of this year. BYD has actually now revealed this.

Denzel will start constructing a reseller network instantly. In December this year, the group will likewise open a “BYD Pioneer Store” in Vienna.

BYD Tang is already available in Norway.  Soon it will also be available in Germany - along with two other models.  (Photo: BYD)

The Denzel Group, established in 1934, runs in Austria as an importer for Hyundai, Mitsubishi, MG and Maxus. As a wholesaler, the business has sales and service arrangements with 16 brand names.

Denzel offered almost 33,000 cars in 2015. Presently around 1,200 staff members, the business wishes to reach sales of 800 million euros this year.

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Merchants are trying to find more reseller partners

In numerous markets, consisting of Germany, BYD counts on the so-called “Dealer +” design. The picked retail partner is to collaborate sales activities and discover extra dealerships. For Germany and Sweden, this is the Swedish Hedin Group. In Norway, BYD has actually been dealing with RSA because 2021, in Denmark the Nic Christiansen Group is accountable for sales, and in the Netherlands the Louwman Group.

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